015 | Ideating

March 7, 2019
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In "Ideating" episode, Chris talks about the process by which ideas move from inception to execution. Ideas are a great starting point, but without proper planning and curation, they will never come to fruition. Not all ideas are great, as Chris points out in this episode. Some are unrealistic or do not align with your daily activities. Chris is a proponent of documenting and refining ideas in order to ensure that they align you’re your vision. He uses the Snyder Showdown Podcast as an example to drive this point home. This show originally started as an idea that Chris had which he wrote down and refined before deciding to partner with a podcast production company. By taking the time to find the right match, flesh out his idea and apply action, Chris was able to start a successful new show. Chris stresses the importance of putting forth effort in order to give life to ideas. If you are willing to put in the time and effort necessary, then your idea can morph into something brilliant.

In another related episode, "Grit, Determination, Resilience", he also talks about the the necessary mindset behind being an entrepreneur. And how balancing the extreme highs and lows that come with it.

Host Chris Snyder is a passionate entrepreneur and digital marketer. He’s the President and partner at Juhll.com, a full-service digital marketing agency specialized in strategic digital paid media to acquire online customers. He’s also the founder, operator and investor in Banks.com, the go-to site for all things financial on the web.


  • 00:54 – The process of putting ideas into action
  • 03:57 – Chris talks about the importance he places on documenting ideas
  • 06:29 – Reviewing ideas to ensure they fit within your daily activities
  • 08:47 – Chris discusses how this podcast morphed from an idea to an end product
  • 11:02 – Understanding that not all ideas are great
  • 13:46 – The importance of refining ideas
  • 21:18 – Understanding who the idea is directed at
  • 25:40 – Chris talks about creating matches in the ideation process
  • 26:44 – A unique idea Chris had for dry cleaning companies
  • 28:45 – Chris talks about Aha, the software program he uses for product management and development
  • 32:07 – Why the effort behind the idea is vital

Tweetable Quotes

“Getting back to these ideas, they’re only good if you can figure out a method to put them into action.” (03:40)


“If you have ideas and you’re excited about them, it’s even more exciting to see them through and prove that this idea is worth even having to begin with.” (07:56)


“Do you put leather straps on your feet and hay on the bottom or do you create Nike?” (15:36)


“If everyone just had ideas and you’re just wandering around with no way to activate them, it just doesn’t make sense.You’re not gonna win.” (18:34)


“What I’ve seen with teams is there are some people that always have strong ideas. And sometimes those people aren’t the best executors.” (25:11)


“There’s a process that you have to go through to get your ideas in the right spot and actually create some value out of them.” (29:46)


“If you’re not willing to put the effort into it, your idea is shit. And you must not care enough about it.Period.” (32:55)


Chris Snyder

Snyder Showdown is an original Juhll agency production hosted by Chris Snyder, President of Juhll Agency and founder-operator-investor in banks.com.

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